FSU Style Guide
Updated June 6, 2023
OVERVIEW
Value Proposition
For many, "going to school" comes with a legacy of expectation. The right school. The right major. The best experience. For others, especially those with no legacy, the path is not so clear. Yet their desire to improve their circumstance is unquestionable. Before all others, our founders understood the need to educate, lead, shape and prepare our community for a world full of questions. With unmatched grit, determination and service Fayetteville State University, an original HBCU, has seen generations through to achieving betterment in their lives. The legacy of seven: thousands more doers of deeds.
FAYETTEVILLE STATE. Are You Ready For Something More?
CORE VALUE
Fostering
- Guardian
- Cultivating
- Empowering
- Devoted
- Motivating
PERSONALITY
Alive
- Fresh
- Stimulating
- Attentive
- Plugged-in
- Resolute
COLOR PALETTE
PRIMARY
SECONDARY
TERTIARY(LIMIT USE)
TYPOGRAPHY
LOREM IPSUM DOLOR SIT
(HEADLINES: Acumin Variable Concept, Extra Condensed Bold)
LOREM IPSUM | LOREM IPSUM | LOREM IPSUM
(SUBHEADS: Acumin Variable Concept, Extra Condensed)
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
(PARAGRAPHS: Acumin Variable Concept, Extra Condensed Bold)
LOREM IPSUM
(HDETAILS: Acumin Variable Concept, Extra Condensed Bold)
WORK EXAMPLES
